New advice throughout the book for using social media in technical communication shows students how and why to make effective use of the newest technologies.
- New and expanded discussions explain how to use social media to help with workplace writing tasks. New topics include using social media resources to find out more about an audience, using wikis and shared document workspaces to collaborate, using microblogs to correspond, and including social media in Web site design to help readers connect with others.
- New guidelines offer advice for maintaining a professional presence online and abiding by an employer’s policies on social media, helping students avoid the potential pitfalls of Web 2.0 tools in the workplace.
- New sample documents reflect the variety of social media tools used in today’s workplace with blog entries, discussion board posts, wiki pages, microblog updates, and more.
Twenty-two new cases—one in every chapter—present fresh, engaging scenarios to help students practice new skills. Realistic writing tasks are built around interesting topics to which students can easily relate—such as accommodating a team member’s scheduling problems, considering the ethics of requiring that students subsidize a plagiarism-detection service, and developing guidelines for using social media for career networking.
Fully updated Tech Tips give students illustrated, step-by-step instructions for using basic software features to simplify writing tasks such as reviewing collaborative documents, formatting text, creating graphics, and more.
New multimedia sample documents in Technical Communication e-Book present interactive and multimodal forms of technical communication such as video instructions, an online portfolio for a job application, and an oral presentation. The e-book is part of a robust suite of online resources that includes TechCommClass, the online course space for technical communication, and Tech Comm Web, the book’s free companion Web site. Both sites provide a wealth of practical resources developed by Mike Markel, including interactive sample documents for analysis, downloadable case documents for revision, tutorials, quizzes, and more.