New end-of-chapter pedagogy makes a fantastic learning tool even more useful. In addition to a chapter summary and list of key terms, three new sets of questions offer increasingly sophisticated types of pedagogy, starting with chapter content and then encouraging students to apply that content in the real world.
Updated and streamlined art program. Tested in hundreds of classrooms, the art program has been honed to make it as effective as possible. The 500+ illustrations are pedagogical tools that visually explain concepts in ways that photos cannot.
More on important topics that are often given short shrift in competing texts: expanded discussions of the freedoms -- and limits -- of legal and ethical speech, more on listening from the speaker's perspective and situational audience analysis, helpful new guidelines for using presentation software, more on establishing common ground, and a new section on impromptu speaking.
Expanded range of annotated sample speeches. 14 full-text sample speeches include new presentations from Ronald Reagan, Barack Obama, and Shakira.
Updated examples focus on cutting-edge issues: public health responses to the flu pandemic, jobs and the economy, and social networking. Freshened popular culture examples include the Dog Whisperer, the Oscars, and the U.S. Air Guitar Championships.