An author team of media scholars, writing for an audience of media students, unpacking the stories media tell—and the stories we tell about the media. Led by bestselling
Media & Culture author Richard Campbell, the
Media in Society team of Campbell, Joli Jensen, Douglas Gomery, Bettina Fabos, and Julie Frechette offers expert analysis of the relationships between entertainment, journalism, economics, politics, technology, and more—making complex subjects accessible and student-friendly.
An accessible, engaging narrativist approach to media and society that examines media storytelling and inspires student participation and discussion. Through examples like reality television, online fanbases, popular advertising, and Disney animation,
Media in Society clarifies not just the messages of the media, but the natural enjoyment we get from these narratives—and how the messages and our reactions to them relate to each other.
An innovative critical approach to media literacy that introduces students to five stages of the critical thinking and writing process—description, analysis, interpretation, evaluation, and engagement—and applies those stages with
critical process exercises in each chapter.
Thought-provoking and diverse coverage of topics like visual literacy, narrative formulas, the evolution of journalism, society's relationship with pop culture and fandom, media narratives in presidential elections, and gender representations in media.
The Bedford e-Book to Go version of Media in Society is a PDF-style e-book for roughly half the cost of the print text. Download it to a laptop or tablet computer, and access a variety of media perspectives wherever you go. Contact your sales representative to create a custom Bedford e-Book to Go.