by Richard Campbell; Christopher R. Martin; Bettina G. Fabos
An Introduction to Mass Communication
Eighth Edition ©2013
ISBN-10: 1-4576-0491-4 ISBN-13: 978-1-4576-0491-1 Paper Text, 608 pages See available formats »
What a difference a year makes
Today's media landscape is changing faster than ever, and students are experiencing these developments firsthand. Media & Culture pulls back the curtain on the media and shows students what all these new trends and developments really mean — giving students the deeper insight and context they need to become informed media critics. The 2013 Update also includes the must-cover events and trends students need to know to become informed media consumers and critics — from social media's influence on political events like the Occupy Wall Street movement and the Arab Spring revolutions and what the News Corp. phone-hacking scandal means for journalism to the continued growth of television streaming and apps and the advent of tablet-only newspapers. Read the preface.
"Media & Culture is media literacy meets mass communication — it really connects the two, something we should all be focusing on."—Wendy Nelson, Palomar College
Ebook ISBN-10: 1-4576-0723-9 ISBN-13: 978-1-4576-0723-3 Learn more
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Loose Leaf Sheets, 608 pages ISBN-10: 1-4576-0526-0 ISBN-13: 978-1-4576-0526-0
Our Retail Price to students: $69.95 Wholesale price to bookstores: $56.55
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CompClass ISBN-10: 1-4576-0582-1 ISBN-13: 978-1-4576-0582-6 Learn more
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Our Retail Price to students: $104.95 Wholesale price to bookstores: $87.00
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